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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Intrusion Detection

    Skills you'll gain: Intrusion Detection and Prevention, Model Evaluation, Incident Response, Threat Detection, Endpoint Detection and Response, Computer Security Incident Management, Cyber Threat Hunting, Distributed Denial-Of-Service (DDoS) Attacks, Cybersecurity, Anomaly Detection, Cyber Security Strategy, Threat Management, Continuous Monitoring, Cyber Security Policies, Security Management, System Monitoring, AI Security, Virtual Machines, Network Analysis, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Bigtable: Qwik Start - Command Line

    Skills you'll gain: Google Cloud Platform, NoSQL, Big Data, Database Administration, Databases, Data Manipulation, Command-Line Interface, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Exploring NCAA Data with BigQuery

    Skills you'll gain: Big Data, Google Cloud Platform, Analytics, Data Analysis, SQL, Query Languages

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Design Research para Estratégia e Inovação

    Skills you'll gain: Design Thinking, Design Research, Innovation, Design Strategies, Human Centered Design, User Research, Ideation, Service Design, Organizational Strategy, Creativity, User Experience Design, Storyboarding, Product Development, Process Development, Market Research, User Experience, Qualitative Research, Quantitative Research, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Value-Based Selling

    Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Leeds

    Introduction to Technology-Assisted Decision-Making

    Skills you'll gain: Resource Allocation, Operations Research, Production Planning, Graph Theory, Data-Driven Decision-Making, Decision Making, Mathematical Modeling, Process Optimization, Network Planning And Design, Complex Problem Solving, Computational Logic, Algorithms, Linear Algebra, Cryptography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Python NLTK for Beginners: Customer Satisfaction Analysis

    Skills you'll gain: Text Mining, Unstructured Data, Data Analysis, Natural Language Processing, Pandas (Python Package), Data Manipulation, Data Preprocessing, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Fast-Track Data Analysis and Presentations

    Skills you'll gain: Presentations, Prompt Engineering, Responsible AI, Verbal Communication Skills, Sampling (Statistics), Data Storytelling, Spreadsheet Software, Generative AI, Data Analysis

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tencent Cloud

    Tencent Cloud Solutions Architect Professional

    Skills you'll gain: Cloud Computing Architecture, Hybrid Cloud Computing, Cloud-Native Computing, Cloud Applications, Cloud Computing, Serverless Computing, Solution Architecture, Private Cloud, Cloud Infrastructure, Data Migration, Big Data, Cloud Security, Systems Architecture, Microservices, Distributed Denial-Of-Service (DDoS) Attacks, Scalability, Artificial Intelligence, DevOps, Disaster Recovery

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Advanced · Course · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Microsoft Copilot for Power BI: AI-Powered Report Insights

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Microsoft Power Platform, Dashboard, Data Modeling, Business Intelligence, Microsoft Excel, Data Visualization Software, Microsoft Copilot, Data Integration, Data-Driven Decision-Making, Performance Reporting, Data Transformation, Data Cleansing, ChatGPT

    Intermediate · Course · 1 - 4 Weeks

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1…313314315…402

In summary, here are 10 of our most popular marketing analytics courses

  • Intrusion Detection: Johns Hopkins University
  • Bigtable: Qwik Start - Command Line: Google Cloud
  • Exploring NCAA Data with BigQuery: Google Cloud
  • Design Research para Estratégia e Inovação: Fundação Instituto de Administração
  • Value-Based Selling: Packt
  • Market Analysis: University of Minnesota
  • Introduction to Technology-Assisted Decision-Making: University of Leeds
  • Python NLTK for Beginners: Customer Satisfaction Analysis: Coursera
  • Fast-Track Data Analysis and Presentations: Google
  • Generative AI for the Resilient Pricer: Dartmouth College

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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