Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Michigan
Skills you'll gain: UI/UX Research, User Experience, User Centered Design, Interaction Design, Prototyping, Usability Testing, Usability, Design Thinking, Human Computer Interaction, Human Factors, User Interface (UI) Design, Ideation
Beginner · Course · 1 - 3 Months

Wesleyan University
Skills you'll gain: Psychiatry, Clinical Psychology, Mental Health Diseases and Disorders, Pharmacology, Psychiatric Assessments, Psychotherapy, Psychology, Mental Health Therapies, Patient Evaluation, Neurology, Scientific Methods, Magnetic Resonance Imaging, Medical History Documentation, Medical Imaging
Intermediate · Course · 1 - 3 Months

Skills you'll gain: LangChain, LLM Application, Retrieval-Augmented Generation, OpenAI API, LangGraph, AI Workflows, Large Language Modeling, AI Orchestration, Responsible AI, Generative AI, Agentic systems, Prompt Engineering, Generative AI Agents, Natural Language Processing, Cloud Development, Application Programming Interface (API), Python Programming, Application Deployment, Data Processing, Pandas (Python Package)
Intermediate · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Growth Strategies, Competitive Analysis, Value Propositions, Business Strategies, Customer Insights, Target Market, B2B Sales, Market Opportunities, Price Negotiation, Market Intelligence, Consumer Behaviour, Business-To-Consumer
Mixed · Course · 1 - 4 Weeks

IIMA - IIM Ahmedabad
Skills you'll gain: Sampling (Statistics), Probability, Probability & Statistics, Statistical Hypothesis Testing, Statistics, Data Literacy, Statistical Visualization, Probability Distribution, Statistical Methods, Statistical Inference, Estimation, Descriptive Statistics, Sample Size Determination, Data Analysis, Data Science
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns
Beginner · Course · 1 - 3 Months

Skills you'll gain: Incident Response, Computer Security Incident Management, Incident Management, Cyber Threat Hunting, Endpoint Detection and Response, Intrusion Detection and Prevention, Threat Detection, Threat Management, Cybersecurity, Security Information and Event Management (SIEM), Event Monitoring, Cyber Attacks, Cyber Security Assessment, Continuous Monitoring, Security Management, Malware Protection, Cyber Engineering, Security Testing, Cyber Governance, Linux
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Consumer Behaviour, Responsible AI, Social Impact, Business Risk Management, Business Operations, Risk Analysis, Operations, Generative AI, AI Security, Safety Assurance, Social Sciences, Environmental Issue, Governance, Leadership and Management
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer experience strategy (CX), Brand Management, Product Lifecycle Management, Market Opportunities, Innovation
Beginner · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: People Management, Diversity and Inclusion, Organizational Leadership, Leadership and Management, Human Resource Strategy, Team Building, Organizational Strategy, Team Management, Leadership, Intercultural Competence, Organizational Structure, Team Leadership, People Development, Business Leadership, Organizational Effectiveness, Leadership Development, Brand Management, Branding, Employee Engagement, Strategic Thinking
Intermediate · Specialization · 3 - 6 Months

Berklee
Skills you'll gain: Music History, Intellectual Property, Contract Negotiation, Music, Negotiation, Entrepreneurship, Business, Innovation, Team Management, Revenue Management, Digital Content, Law, Regulation, and Compliance
Mixed · Course · 1 - 4 Weeks