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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Strategy Capstone Project

    Skills you'll gain: Market Analysis, Peer Review, Case Studies, Marketing Planning, Marketing Management, Strategic Marketing, Hospitality Management, Consumer Behaviour, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing Operations, Target Market, Competitive Analysis, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    118 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Troubles du spectre de l'autisme : interventions

    Skills you'll gain: Autism Spectrum Disorders, Student Support and Services, Family Support, Special Education, Parent Communication, Individualized Education Programs (IEP), Working With Children, Speech Therapy, Child Development, Psychological Evaluations, Applied Behavior Analysis, Research, Group Therapy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides

    Skills you'll gain: Presentations, Public Speaking, Verbal Communication Skills, Infographics, Peer Review, Communication, Storytelling, Constructive Feedback, Communication Strategies, Concision, Diagram Design, Trustworthiness, Planning, Organizational Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    453 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Economía y Finanzas de Empresas

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, Business, Market Analysis, Public Policies, International Finance, Market Trend, Consumer Behaviour, Policy Analysis, Supply And Demand, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    331 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Financial Technology (Fintech) Innovations

    Skills you'll gain: Payment Systems, FinTech, Blockchain, Payment Processing, Financial Inclusion, Mobile Banking, Emerging Technologies, Investment Management, Wealth Management, Asset Management, Investments, Fundraising, Banking, Capital Markets, Consumer Lending, Credit Risk, Financial Trading, Portfolio Management, Financial Systems, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Probability and Statistics

    Skills you'll gain: Probability, Statistical Inference, Estimation, Probability & Statistics, Probability Distribution, Statistical Methods, Statistics, Markov Model, Bayesian Statistics, Data Literacy, Statistical Analysis, Sampling (Statistics), Applied Mathematics, Artificial Intelligence, Generative AI, Data Analysis, Data Science, Theoretical Computer Science, Machine Learning Algorithms, Mathematical Theory & Analysis

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    330 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Computational Social Science

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Data Processing, Big Data, Systems Thinking, Social Studies, Trend Analysis, Data Science, AI Enablement, Research Methodologies, Agentic systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    E

    EDUCBA

    Master Banking Budgets: Analyze, Forecast & Optimize

    Skills you'll gain: Financial Statement Analysis, Budgeting, Banking, Financial Forecasting, Financial Management, Financial Analysis, Corporate Finance, Commercial Lending, Income Statement, Balance Sheet, Wealth Management, Cash Flow Forecasting, Financial Modeling, Bank Regulations, Working Capital, Consumer Lending

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Content Marketing Using Generative AI

    Skills you'll gain: Large Language Modeling, Customer Insights, Keyword Research, Search Engine Marketing, AI Personalization, Pay Per Click Advertising, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour, Persona Development

    4
    Rating, 4 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Sustainable high-end tourism

    Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Customer experience improvement, Sustainable Business, Sustainable Development, Consumer Behaviour, Marketing Strategy and Techniques, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Positive Psychology: Applications and Interventions

    Skills you'll gain: Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Smart Goals, Personal Development, Overcoming Obstacles, Productivity, Positive Behavior Support, Optimism, Self-Awareness, Self-Motivation, Growth Mindedness, Cognitive flexibility, Psychology, Creativity, Curiosity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Bridging Data and Practice for Personalized Nutrition

    Skills you'll gain: AI Personalization, Nutrition and Diet, Nutritional Assessment, Personalized Service, Clinical Nutrition, Medical Nutrition Therapy, Nutrition Education, Data Ethics, Data Collection, Patient Education And Counseling, Data Analysis, Clinical Research, Health Technology, Consumer Behaviour, Continuous Monitoring

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Marketing Strategy Capstone Project: IE Business School
  • Troubles du spectre de l'autisme : interventions: University of Geneva
  • Speaking to inform: Discussing complex ideas with clear explanations and dynamic slides: University of Washington
  • Economía y Finanzas de Empresas: Universidad de Palermo
  • Financial Technology (Fintech) Innovations: University of Michigan
  • Foundations of Probability and Statistics: University of Colorado Boulder
  • Computational Social Science: University of California, Davis
  • Master Banking Budgets: Analyze, Forecast & Optimize: EDUCBA
  • Content Marketing Using Generative AI : University of Virginia Darden School Foundation
  • Sustainable high-end tourism: Universitat Autònoma de Barcelona

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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