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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
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    M

    Michigan State University

    Avatar Psychology for Designers

    Skills you'll gain: Persona (User Experience), Research Design, Game Design, Design, Animation and Game Design, User Experience Design, Diversity Awareness, Augmented and Virtual Reality (AR/VR), Psychology, User Research, Cultural Sensitivity

    3.8
    Rating, 3.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Crisis Management and Crisis Communication

    Skills you'll gain: Crisis Management, Emergency Response, Corporate Communications, Contingency Planning, Public Affairs, Risk Management, Business Continuity Planning, Communication Strategies, Case Studies, Stakeholder Communications, Internal Communications, Communication, Media and Communications, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Applications of Software Architecture for Big Data

    Skills you'll gain: Database Management, Acceptance Testing, Web Applications, Microservices, Software Architecture, Software Engineering, Data Infrastructure, System Monitoring, Functional Requirement, Application Deployment, User Acceptance Testing (UAT), Application Development, Distributed Computing, Prototyping, Requirements Elicitation, Test Automation, Agile Product Development, Big Data, Data Analysis

    Build toward a degree

    3.5
    Rating, 3.5 out of 5 stars
    ·
    19 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for Facebook

    Skills you'll gain: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Science with R

    Skills you'll gain: Data Ethics, Exploratory Data Analysis, Data-Driven Decision-Making, Logistic Regression, Statistical Modeling, Web Scraping, Ggplot2, Model Evaluation, Data Visualization Software, Predictive Modeling, Tidyverse (R Package), Data Visualization, Data Analysis, Regression Analysis, Responsible AI, Data Transformation, R Programming, Data Science, Data Wrangling, Version Control

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Comment augmenter vos abonnés twitter

    Skills you'll gain: Drive Engagement, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Growth Strategies, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Pinterest pour les débutants

    Skills you'll gain: Pinterest, Content Creation, Marketing Materials, Business Intelligence, Social Media, Brand Awareness, User Accounts, Account Management, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: Time Series Analysis

    Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, R Programming, Bayesian Statistics, Statistical Modeling, R (Software), Statistical Analysis, Statistical Inference, Regression Analysis, Data Analysis, Mathematical Modeling, Model Evaluation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    GenAI for Data Analysis : OpenAI Assistant API

    Skills you'll gain: OpenAI API, Prompt Engineering, Data Analysis, Generative AI, Data Visualization Software, Analysis, Data Manipulation, Artificial Intelligence, Python Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Hootsuite pour les débutants

    Skills you'll gain: Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Scheduling, Digital Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Pandas for Data Science

    Skills you'll gain: Pandas (Python Package), Data Cleansing, Data Manipulation, Data Preprocessing, Data Quality, NumPy, File I/O, Query Languages, Python Programming, Data Import/Export, Data Analysis, Exploratory Data Analysis, Debugging

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    Digital business - Act on the digital world

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Business, Customer Acquisition Management, Data Management, Marketing Strategies, Data-Driven Decision-Making, Scalability, Customer experience strategy (CX), Presentations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    28 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Avatar Psychology for Designers: Michigan State University
  • Introduction to Crisis Management and Crisis Communication: University of Colorado Boulder
  • Applications of Software Architecture for Big Data: University of Colorado Boulder
  • Creating Engaging Content for Facebook: Coursera
  • Data Science with R: Duke University
  • Comment augmenter vos abonnés twitter: Coursera
  • Pinterest pour les débutants: Coursera
  • Bayesian Statistics: Time Series Analysis: University of California, Santa Cruz
  • GenAI for Data Analysis : OpenAI Assistant API : Coursera
  • Hootsuite pour les débutants: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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