Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
Duke University
Skills you'll gain: Responsible AI, Large Language Modeling, Data Ethics, Decision Tree Learning, AI Security, Regression Analysis, Generative AI, Artificial Intelligence, Predictive Modeling, AI Product Strategy, Statistical Modeling, Python Programming, Machine Learning, Model Evaluation, Applied Machine Learning, Logistic Regression, Machine Learning Methods, Deep Learning, Visualization (Computer Graphics), Data Literacy
Intermediate · Specialization · 1 - 3 Months
Starweaver
Skills you'll gain: Responsible AI, Google Gemini, Anthropic Claude, AI Enablement, Business Leadership, ChatGPT, Business Transformation, Digital Transformation, Leadership, Strategic Leadership, Strategic Thinking, Generative AI, Stakeholder Communications, Strategic Communication, Strategic Decision-Making, Innovation, Communication Strategies, Business Ethics, Analytical Skills, Strategic Marketing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Marketing Strategies, Social Media Campaigns, Social Media Marketing, Social Media, Marketing, Social Media Content, Marketing Effectiveness, Target Audience, Drive Engagement, Customer Engagement
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Delegation Skills, Legal Technology, Critical Thinking, Responsible AI, Time Management, AI Enablement, Artificial Intelligence, Experimentation, Advocacy, Legal Strategy, AI Workflows, Email Automation, Lifelong Learning, Professional Development, Constructive Feedback, Leadership, Creativity, Presentations, Generative AI, Communication
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Barcoding, LinkedIn, Presentations, Facebook, Cloud Applications, Social Media, Content Creation
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Financial Modeling, Community Development, Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Community Outreach, Project Finance, Due Diligence, Sustainable Development, Property Management, Project Management, Capital Markets, Market Research
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Email Marketing, Newsletters, Campaign Management, Marketing Automation, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Timelines, Brainstorming, Ideation, Product Design, Project Design, Design Thinking, Persona Development, Workflow Management, Teamwork, Collaborative Software, Collaboration, Innovation, Creativity
Beginner · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Marketing, Organizational Strategy, Performance Measurement, Customer Retention, Marketing Strategies, Marketing, Communication Strategies, Key Performance Indicators (KPIs), Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Financial Reporting, Financial Statement Analysis, Business Valuation, Financial Statements, Financial Analysis, Analysis, Financial Forecasting, Financial Modeling, Generally Accepted Accounting Principles (GAAP), Business Metrics, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Lean Six Sigma, Process Mapping, Process Improvement, Process Analysis, Business Process, Continuous Improvement Process, Waste Minimization, Statistical Analysis, Quality Management, Operational Efficiency, Statistical Process Controls, Root Cause Analysis, Data-Driven Decision-Making, Customer experience improvement, Business Metrics
Beginner · Course · 1 - 4 Weeks