• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Mi nueva empresa: los siguientes pasos

    Skills you'll gain: Team Building, New Product Development, Leadership Development, Business Development, Entrepreneurship, Performance Analysis, Innovation, Business Strategy, Strategic Thinking, Business Modeling, Business Analysis, Business Communication, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic HRM: Talent, Performance, Compensation Design

    Skills you'll gain: Performance Appraisal, Human Resource Strategy, Human Resources, Compensation Strategy, Talent Management, Performance Management, Compensation and Benefits, Organizational Development, Employee Engagement, Workforce Development, Talent Acquisition, Employee Retention, Case Studies, Diversity and Inclusion, Data-Driven Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    166 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Driving Business Success with ChatGPT – Complete Guide

    Skills you'll gain: AI Enablement, Sales Process, Content Strategy, Team Building, Marketing Strategies, Cost Reduction, Customer Support

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Planning: Manage Content Like a Pro

    Skills you'll gain: Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Management, Content Creation, Organizational Skills, Workflow Management, AI Product Strategy, Marketing Channel

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Essentials for Workplace

    Skills you'll gain: Human Factors (Security), Security Awareness, Cyber Security Strategy, Cyber Governance, Data Ethics, User Experience Design, Cyber Security Policies, Cyber Security Assessment, Cyber Attacks, Cyber Risk, Security Management, Cybersecurity, Security Strategy, Culture Transformation, Cyber Threat Intelligence, Cyber Threat Hunting, Data Security, Network Security, Cloud Security, Mobile Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Resilient Teaching Through Times of Crisis and Change

    Skills you'll gain: Teaching, Systems Thinking, Diversity Awareness, Adaptability, Instructional Design, Digital pedagogy, Constructive Feedback, Higher Education, Innovation, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Infosec

    Python for Active Defense

    Skills you'll gain: Cyber Threat Hunting, Threat Detection, Endpoint Detection and Response, Cyber Security Strategy, System Monitoring, Cybersecurity, Continuous Monitoring, Network Security, Network Monitoring, Python Programming, Anomaly Detection, Scripting, Scripting Languages

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Product Management

    Skills you'll gain: Backlogs, Product Roadmaps, Sprint Planning, Agile Methodology, Product Management, AI Product Strategy, Wireframing, A/B Testing, Agile Product Development, Microsoft Teams, Product Strategy, Product Planning, Jira (Software), Product Requirements, Estimation, Project Management, Agile Project Management, ChatGPT, Kanban Principles, User Story

    3.9
    Rating, 3.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Crear boletines para empresas con Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Virginia Darden School Foundation

    Sustainable Supply Chains

    Skills you'll gain: Sustainability Standards, Supply Chain Management, Supply Chain Planning, Corporate Sustainability, Procurement, Sustainable Development, Supplier Management, Transportation, Supply Chain, and Logistics, Environmental Regulations, Logistics, Environmental Social And Corporate Governance (ESG), Risk Management Framework, Public Policies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Leadership & Organization Design

    Skills you'll gain: Leadership and Management, People Management, Team Leadership, Organizational Change, Decision Making, Cultural Diversity, Conflict Management, Business Leadership, Team Management, Leadership, Virtual Teams, Cultural Sensitivity, Organizational Structure, Diversity and Inclusion, Influencing, Human Resource Strategy, Business Ethics, Negotiation, Innovation, Business Communication

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    Empresa familiar: gestión, dirección y sucesión

    Skills you'll gain: Succession Planning, Business Modeling, Governance, Business Management, Organizational Structure, Systems Thinking, Technology Strategies, Business, Business Risk Management, Family Support, Leadership, Business Valuation, Business Leadership, Corporate Strategy, Innovation, Business Transformation, Entrepreneurship, Business Analysis, Economics, Industrial and Organizational Psychology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to marketing strategy

marketing strategy for entrepreneurs
marketing strategy and techniques
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
digital marketing strategy
influencer marketing strategy
1…226227228…380

In summary, here are 10 of our most popular marketing strategy courses

  • Mi nueva empresa: los siguientes pasos : Universidad de los Andes
  • Strategic HRM: Talent, Performance, Compensation Design: Coursera
  • Driving Business Success with ChatGPT – Complete Guide: Packt
  • YouTube Planning: Manage Content Like a Pro: Coursera
  • Cyber Security: Essentials for Workplace: Macquarie University
  • Resilient Teaching Through Times of Crisis and Change: University of Michigan
  • Python for Active Defense: Infosec
  • Product Management: Packt
  • Crear boletines para empresas con Canva: Coursera
  • Sustainable Supply Chains: University of Virginia Darden School Foundation

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok