• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    AI agents and creator tools for finance professionals

    Skills you'll gain: Agentic Workflows, AI Workflows, No-Code Development, Generative AI Agents, AI Enablement, Digital Transformation, AI Orchestration, AI Product Strategy, Business Process Automation, Business Technologies, AI Personalization, Automation, Artificial Intelligence, Finance, Application Design, Productivity Software, Application Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    London Business School

    Agile Organisation: Strategies for Business Resilience

    Skills you'll gain: Resilience, Operational Risk, Leadership Development, Business Continuity, Team Motivation, Organizational Change, Crisis Management, Risk Management, Business Risk Management, Business Operations, Team Management, Leadership, Strategic Planning, Organizational Strategy, Strategic Decision-Making, Business Management, Forecasting, Business Planning, Business Strategies, Supply Chain Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    48 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Optimization: Grow Your Presence

    Skills you'll gain: TikTok, Content Performance Analysis, Content Creation, Content Strategy, Data-Driven Decision-Making, Marketing Analytics, Social Media Marketing, Brand Marketing, E-Commerce, Revenue Management, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • I

    Instituto Tecnológico de Aeronáutica

    Desenvolvimento Ágil com Padrões de Projeto

    Skills you'll gain: Object Oriented Programming (OOP), Software Design Patterns, Object Oriented Design, Java, Software Design, Application Design, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    AI for Finance

    Skills you'll gain: Prompt Engineering, Agentic Workflows, AI Workflows, Generative AI, Sales Enablement, No-Code Development, Financial Forecasting, AI Personalization, Sales, Generative AI Agents, Responsible AI, Risk Management, Artificial Intelligence and Machine Learning (AI/ML), AI Product Strategy, LLM Application, Artificial Intelligence, ChatGPT, Innovation, Productivity, Operational Efficiency

    4.2
    Rating, 4.2 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Monetization: Collaborate with Brands

    Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Project Management Job Search, Resume, and Interview Prep

    Skills you'll gain: Interviewing Skills, Professional Networking, Project Management, Applicant Tracking Systems, LinkedIn, Recruitment, Project Management Institute (PMI) Methodology, Negotiation, Portfolio Management, Writing and Editing, Verbal Communication Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business-to-Consumer (B2C) Sales Strategies and Techniques

    Skills you'll gain: Sales Presentation, Product Knowledge, Selling Techniques, Target Audience, Customer Relationship Building, Sales Prospecting, Verbal Communication Skills, Closing (Sales), Business-To-Consumer, Sales, Communication, Customer Analysis, Sales Strategy, Customer Engagement, Product Demonstration, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    The Business Case for ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Business Reporting, Financial Reporting, Corporate Sustainability, Sustainable Business, Enterprise Risk Management (ERM), Business Ethics, Compliance Reporting, Risk Management, Corporate Strategy, Data Strategy, Stakeholder Management, Financial Analysis, Stakeholder Communications, Ethical Standards And Conduct, Performance Analysis, Value Propositions, Regulatory Requirements, Innovation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erstelle digitale Produkte in Visme

    Skills you'll gain: Logo Design, Graphic and Visual Design Software, Digital Design, Graphic Design, Design Software, Digital Publishing, Marketing, Creative Design, Data Sharing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Agile and Hybrid Approaches in a Project Environment

    Skills you'll gain: Agile Methodology, Agile Project Management, Project Management Life Cycle, Kanban Principles, Project Management Institute (PMI) Methodology, Project Management, Sprint Planning, Performance Measurement, Lean Methodologies, Continuous Improvement Process, Risk Management, Team Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Management and financial accounting: Know your numbers 1

    Skills you'll gain: Governance, Management Accounting, Budgeting, Financial Modeling, Financial Data, Accounting, Financial Analysis, Forecasting, Financial Acumen, Financial Statement Analysis, Financial Accounting, Financial Statements, Business Acumen, Business Metrics, Business Management, Organizational Strategy, Strategic Decision-Making, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy for entrepreneurs
marketing strategy and techniques
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
digital marketing strategy
influencer marketing strategy
1…220221222…380

In summary, here are 10 of our most popular marketing strategy courses

  • AI agents and creator tools for finance professionals: AI Business School
  • Agile Organisation: Strategies for Business Resilience: London Business School
  • TikTok Optimization: Grow Your Presence: Coursera
  • Desenvolvimento Ágil com Padrões de Projeto: Instituto Tecnológico de Aeronáutica
  • AI for Finance: AI Business School
  • Facebook Monetization: Collaborate with Brands: Coursera
  • Project Management Job Search, Resume, and Interview Prep: IBM
  • Business-to-Consumer (B2C) Sales Strategies and Techniques: Coursera
  • The Business Case for ESG: Saïd Business School, University of Oxford
  • Erstelle digitale Produkte in Visme : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok