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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Data Science Coding Challenge: Loan Default Prediction

    Skills you'll gain: Applied Machine Learning, Jupyter, Predictive Modeling, Machine Learning, Data Manipulation, Data Preprocessing, Data Science, Model Evaluation, Data Analysis, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    108 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U
    P

    Multiple educators

    Business Innovation and Digital Disruption

    Skills you'll gain: Storytelling, Data Storytelling, Business Strategy, Design Thinking, Business Strategies, Sustainable Business, Brand Strategy, Business Solutions, Business Planning, Innovation, Presentations, Market Opportunities, Business Modeling, Business Risk Management, Design and Product, Branding, Strategic Thinking, Process Design, Digital Transformation, Persuasive Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • S

    SAS

    Practical SAS Programming and Certification Review

    Skills you'll gain: SAS (Software), Data Import/Export, Statistical Analysis, Data Analysis, Statistical Programming, Data Manipulation, Exploratory Data Analysis, Data Preprocessing, Computer Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    356 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Identifying Patient Populations

    Skills you'll gain: Data Manipulation, Bioinformatics, Informatics, Data Processing, Clinical Informatics, Data Science, Health Informatics, Clinical Data Management, Classification Algorithms, Analytics, Patient Evaluation, Model Evaluation, Machine Learning Algorithms, Data Validation, Performance Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create an Employee Feedback Survey with TypeForm

    Skills you'll gain: Employee Surveys, Surveys, User Feedback, Security Awareness, Cloud Security, Business Software, Data Sharing, Email Automation, Collaborative Software, Business Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Analytical Solutions to Common Healthcare Problems

    Skills you'll gain: Data Dictionary, Health Informatics, Extract, Transform, Load, Data Synthesis, Fraud detection, Analytics, Data Integration, Data Analysis, Clinical Data Management, Data Transformation, Quality Assessment, Risk Analysis, Data Quality, Predictive Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Как пользоваться Twitter Ad Manager и смотреть результаты

    Skills you'll gain: Online Advertising, Digital Advertising, Content Performance Analysis, Advertising Campaigns, Advertising, Paid media, Social Media Marketing, Social Media Campaigns, Web Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Data Visualization in Tableau: Create Dashboards and Stories

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Data Visualization, Interactive Data Visualization, Dashboard, Data Visualization Software, Tableau Software, Data Analysis, Exploratory Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Elevate your Data Engineering Career

    Skills you'll gain: Generative AI, Generative Model Architectures, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Snowflake Schema, Star Schema, Responsible AI, Data Warehousing, Prompt Engineering, Data Ethics, Data Infrastructure, Data Architecture, AI Enablement, Data Mining, Data Synthesis, Data Analysis, Artificial Intelligence, Convolutional Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Foundations of Machine Learning

    Skills you'll gain: Model Evaluation, Model Deployment, Machine Learning, Supervised Learning, Regression Analysis, Decision Tree Learning, Feature Engineering, Data Preprocessing, Unsupervised Learning, Predictive Modeling, Logistic Regression, Anomaly Detection, Classification Algorithms

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Design A Newsletter with MailChimp

    Skills you'll gain: Newsletters, Email Marketing, Project Design, Content Creation, Scheduling, Test Tools, User Accounts, Marketing, Communication

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Science Coding Challenge: Loan Default Prediction: Coursera
  • Business Innovation and Digital Disruption: Universidad de Palermo
  • Create your First Twitter Ad: Coursera
  • Practical SAS Programming and Certification Review: SAS
  • Identifying Patient Populations: University of Colorado System
  • Create an Employee Feedback Survey with TypeForm: Coursera
  • Analytical Solutions to Common Healthcare Problems: University of California, Davis
  • Как пользоваться Twitter Ad Manager и смотреть результаты: Coursera
  • Data Visualization in Tableau: Create Dashboards and Stories: Coursera
  • Generative AI: Elevate your Data Engineering Career : IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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