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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    University of Illinois Urbana-Champaign

    Sustainable Food Systems

    Skills you'll gain: Systems Thinking, Sustainable Systems, Sustainable Development, Food and Beverage, Nutrition and Diet, Environmental Issue, Economics, Energy and Utilities, Environment, Production Process, Water Resources, Land Management, Culture, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    37 reviews

    Beginner · Course · 1 - 3 Months

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    C

    Case Western Reserve University

    Designing Your Personal Weight Loss Plan

    Skills you'll gain: Nutrition and Diet, Meal Planning And Preparation, Nutrition Education, Goal Setting, Self-Discipline, Health And Wellness Coaching, Stress Management, Overcoming Obstacles, Smart Goals, Behavior Management, Exercise Science, Self-Awareness, Mindfulness

    4
    Rating, 4 out of 5 stars
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    578 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Promotional Strategies, Value Propositions, Market Analysis, Revenue Management, Brand Management, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    732 reviews

    Beginner · Course · 1 - 4 Weeks

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    R

    Real Madrid Graduate School Universidad Europea

    Sports Marketing: The Technological Formula

    Skills you'll gain: Marketing Strategies, Marketing, Branding, Global Marketing, Social Media Marketing, Brand Management, Loyalty Programs, Digital Marketing, Strategic Partnership, Event Planning, Consumer Behaviour, E-Commerce, Business Modeling, Augmented Reality, Price Negotiation, Virtual Reality, Blockchain, Business Analysis, Data Analysis, Artificial Intelligence

    4.8
    Rating, 4.8 out of 5 stars
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    11 reviews

    Beginner · Specialization · 3 - 6 Months

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    A

    Adobe

    Visualize and Pitch Your Product With AI

    Skills you'll gain: Generative AI Agents, Presentations, Product Demonstration, Prompt Engineering Tools, Generative AI, Storytelling, Brand Strategy, Responsible AI, Branding, Proposal Development, Brand Management, Visual Design, Content Creation, Creative Design, Graphic Design

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Mastering Money: Risk, Wealth, and Our Economy

    Skills you'll gain: Insurance, Portfolio Risk, Supply And Demand, Insurance Policies, Risk Management, Investments, Wealth Management, Risk Management Framework, Portfolio Management, Market Dynamics, Financial Planning, Investment Management, Finance, Economics, Asset Management, Financial Management, Economic Development, Behavioral Economics, Cost Benefit Analysis, Business Economics

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Specialization · 1 - 3 Months

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    I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
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    155 reviews

    Mixed · Course · 1 - 3 Months

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    S

    Starweaver

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    164 reviews

    Intermediate · Course · 1 - 4 Weeks

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    W

    West Virginia University

    Today’s Music Industry

    Skills you'll gain: Music, Music History, Intellectual Property, Consumer Behaviour, Event Management, Live Streaming, Regulation and Legal Compliance, Production Process, Digital Transformation, Promotional Strategies

    4.7
    Rating, 4.7 out of 5 stars
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    126 reviews

    Mixed · Course · 1 - 3 Months

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    L

    Lund University

    Greening the Economy: Lessons from Scandinavia

    Skills you'll gain: Sustainable Business, Sustainable Development, Sustainable Systems, Socioeconomics, Environmental Social And Corporate Governance (ESG), Economics, Environmental Policy, Business Strategies, Consumer Behaviour, Climate Change Mitigation

    4.7
    Rating, 4.7 out of 5 stars
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    606 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Illinois Urbana-Champaign

    Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), User Experience, Brand Management, Customer Relationship Management (CRM) Software, AI Personalization

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    3.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
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    239 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Sustainable Food Systems: University of Illinois Urbana-Champaign
  • Designing Your Personal Weight Loss Plan: Case Western Reserve University
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Sports Marketing: The Technological Formula: Real Madrid Graduate School Universidad Europea
  • Visualize and Pitch Your Product With AI: Adobe
  • Mastering Money: Risk, Wealth, and Our Economy: University of Illinois Urbana-Champaign
  • Analysis of Business Problems: IESE Business School
  • Hospitality Luxury Brand Management: Starweaver
  • Today’s Music Industry: West Virginia University
  • Greening the Economy: Lessons from Scandinavia: Lund University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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