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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Clinical Data Science

    Skills you'll gain: Tidyverse (R Package), Clinical Data Management, Extract, Transform, Load, Data Modeling, Clinical Research, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Medical Privacy, Data Manipulation, Predictive Modeling, Database Design, Google Cloud Platform, Intensive Care Unit, Data Ethics, Data Quality, Natural Language Processing, Bioinformatics, Informatics, Text Mining, Clinical Informatics, R Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    487 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    M

    Michigan State University

    Getting Your Film off the Ground

    Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Digital Media Strategy, Proposal Writing, Campaign Management, Social Media, Social Media Strategy, Stakeholder Engagement, Brand Marketing, Content Strategy, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Applied Kalman Filtering

    Skills you'll gain: Bayesian Network, Linear Algebra, Numerical Analysis, Matlab, Statistical Modeling, Simulations, Estimation, Advanced Mathematics, Mathematical Modeling, Statistical Analysis, Time Series Analysis and Forecasting, Probability & Statistics, Forecasting, Applied Mathematics, Statistical Methods, Predictive Analytics, Predictive Modeling, Engineering Analysis, Control Systems, Probability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    How to get more followers by creating a video tweet

    Skills you'll gain: Video Production, Social Media Content, Social Media Marketing, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    COVID19 Data Analysis Using Python

    Skills you'll gain: Data Preprocessing, Correlation Analysis, Seaborn, Data Cleansing, Data Visualization, Statistical Analysis, Data Manipulation, Data Analysis, Exploratory Data Analysis, Pandas (Python Package), Data Integration, Statistics, Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, Economic Development, Trend Analysis, Global Marketing, Business Economics, International Relations, Analysis, Socioeconomics, Business Risk Management, Public Policies, Business Strategies, World History, Investments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    180 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Management and Storage in the Cloud

    Skills you'll gain: Data Lakes, Data Governance, Data Architecture, Data Management, Cloud Storage, Database Management, Data Warehousing, Data Access, Metadata Management, NoSQL, Star Schema, Data Quality, Big Data, Query Languages, Data Integration, Application Programming Interface (API), Performance Tuning

    4.1
    Rating, 4.1 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des Newsletters professionnelles avec Canva

    Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Marketing Design, Target Audience, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Planned Giving

    Skills you'll gain: Fundraising, Philanthropy, Tax Planning, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Business Software, Educational Materials, Professional Networking, Tax Laws

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    中级商务汉语(入职与营销篇)

    Skills you'll gain: Interviewing Skills, Product Knowledge, Business Communication, Marketing, Oral Expression, Product Demonstration, Marketing Strategies, Verbal Communication Skills, Customer Service, Business Writing, Business Ethics, Oral Comprehension, Advertising, Vocabulary, Language Learning, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    ·
    149 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    Using clinical health data for better healthcare

    Skills you'll gain: Health Technology, Patient Communication, Health Informatics, Health Care, Health Systems, Health Information Management, Health Care Procedure and Regulation, Data Quality, Health Policy, Clinical Data Management, Electronic Medical Record, Digital Communications, Data Governance, Data Analysis, Data Integrity, Digital Transformation, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    118 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Institut Mines-Télécom

    Digital Business

    Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Transformation, Business Development, Market Analysis, Business Strategy, Business Valuation, Entrepreneurship, Technology Strategies, Business Technologies, E-Commerce, Emerging Technologies, Innovation, Business Modeling, Regulation and Legal Compliance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    192 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Clinical Data Science: University of Colorado System
  • Getting Your Film off the Ground : Michigan State University
  • Applied Kalman Filtering: University of Colorado System
  • How to get more followers by creating a video tweet: Coursera
  • COVID19 Data Analysis Using Python: Coursera
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Data Management and Storage in the Cloud: Google Cloud
  • Créer des Newsletters professionnelles avec Canva: Coursera
  • Planned Giving: University of California, Davis
  • 中级商务汉语(入职与营销篇): Peking University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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