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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Aptly

    Getting Started with TikTok

    Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Drive Engagement, Target Audience, Business Marketing, Customer Engagement, User Accounts

    4.8
    Rating, 4.8 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e a Gestão Estratégica de Marketing

    Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Innovation, Customer Analysis, Creative Thinking, Target Audience, Customer Insights, Market Research, Entrepreneurship, Problem Solving, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Machine Learning for Data Analysis

    Skills you'll gain: Classification And Regression Tree (CART), Decision Tree Learning, Model Evaluation, Random Forest Algorithm, Applied Machine Learning, Predictive Analytics, Unsupervised Learning, Machine Learning Algorithms, Machine Learning, Data Analysis, Data Mining, Feature Engineering, Exploratory Data Analysis, Regression Analysis, Statistical Analysis, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    327 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Introduction to Growth Investing

    Skills you'll gain: Growth Strategies, Business Valuation, Investments, Competitive Analysis, Financial Statement Analysis, Financial Analysis, Business Metrics, Portfolio Risk, Market Trend, Market Dynamics, Financial Forecasting, Risk Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Career Success Project

    Skills you'll gain: Peer Review, Professional Development, Business Solutions, Project Management, Solution Delivery, Business Communication, Problem Solving, Business Analysis, Verbal Communication Skills, Stakeholder Analysis, Presentations, Strategic Planning, Analysis, Constructive Feedback, Research Reports, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    338 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Fundamentals of International Business

    Skills you'll gain: Business Ethics, Global Marketing, Social Sciences, International Relations, Business, Political Sciences, Corporate Sustainability, Intercultural Competence, Business Strategy, Cultural Diversity, Business Risk Management, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    115 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Trade, Immigration and Exchange Rates in a Globalized World

    Skills you'll gain: International Finance, Economics, International Relations, Economic Development, Global Marketing, Financial Trading, Socioeconomics, World History, Supply And Demand, Political Sciences, Trend Analysis, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    300 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Warehouse Concepts, Design, and Data Integration

    Skills you'll gain: Data Warehousing, Database Design, Data Integration, Extract, Transform, Load, Data Modeling, Star Schema, Relational Databases, Snowflake Schema, Business Intelligence, SQL, Pivot Tables And Charts, Data Mart, PostgreSQL, Data Transformation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Fundamentos del Modelo de Negocio Canvas

    Skills you'll gain: Business Modeling, Value Propositions, Target Market, Customer Analysis, Business Process Modeling, Business Planning, Strategic Partnership, Competitive Analysis, Business Strategies, Market Opportunities, Business Analysis, Market Analysis, Business Development, New Business Development, Financial Analysis, Resource Management, Customer Relationship Management, Cost Accounting, Product Knowledge, Revenue Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    245 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    Making Sense of the News: News Literacy Lessons for Digital Citizens

    Skills you'll gain: Journalism, digital literacy, Media and Communications, Research, Investigation, Social Impact, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    236 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    發展心理學:哲學觀與方法論 (Developmental Psychology: Philosophical Bases and Methodology)

    Skills you'll gain: Child Development, Research Methodologies, Research Design, Research, Human Development, Learning Theory, Human Learning, Data Collection, Psychology, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Getting Started with TikTok: Aptly
  • Pesquisa de Mercado e a Gestão Estratégica de Marketing: Fundação Instituto de Administração
  • Curiosity: A Necessary Ingredient for Successful Innovation: Arizona State University
  • Machine Learning for Data Analysis: Wesleyan University
  • Introduction to Growth Investing: Interactive Brokers
  • Career Success Project: University of California, Irvine
  • Fundamentals of International Business: University of London
  • Trade, Immigration and Exchange Rates in a Globalized World: IE Business School
  • Data Warehouse Concepts, Design, and Data Integration: University of Colorado System
  • Fundamentos del Modelo de Negocio Canvas: Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

Market (economics) (28)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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