Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: HubSpot CRM, Team Building, Customer Relationship Management (CRM) Software, Team Management, Business Reporting, Marketing Automation, Email Marketing, Customer Data Management, Sales Enablement, Marketing, Customer Service
Beginner · Guided Project · Less Than 2 Hours

Kennesaw State University
Skills you'll gain: Vulnerability Management, Cybersecurity, Cyber Attacks, Cyber Security Policies, Vulnerability Assessments, Cyber Security Strategy, Network Security, Cyber Risk, Threat Detection, Security Controls, Firewall, Virtual Private Networks (VPN), Intrusion Detection and Prevention, Continuous Improvement Process
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Price Negotiation, Supply And Demand, Economics, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Emory University
Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Marketing Strategies, AI Personalization, AI Enablement, Customer Data Management, Customer experience improvement, Predictive Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Presentations, Sales Presentation, Marketing Design, Target Market, Marketing Collateral, Graphic and Visual Design, Marketing, Design Elements And Principles
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Operations Management, Supply Chain, Continuous Improvement Process, Operations, Process Improvement, Supply Chain Management, Quality Management, Lean Manufacturing, Business Technologies, Process Capability, Statistical Analysis, Inventory Control, Sustainable Business, Network Planning And Design, Statistical Methods, Customer Demand Planning, Vendor Contracts, Process Control, Corporate Sustainability, Program Management
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Macquarie University
Skills you'll gain: AI Security, Responsible AI, Information Privacy, Personally Identifiable Information, Data Security, Anomaly Detection, Threat Modeling, Vulnerability Assessments, Cyber Security Strategy, Cyber Threat Hunting, Cybersecurity, Cyber Risk, Security Strategy, Cyber Governance, Security Awareness, Artificial Intelligence and Machine Learning (AI/ML), Security Management, Security Software, AI Product Strategy, Generative AI
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Closing (Sales), Consultative Selling, Retail Sales, Sales Presentation, Value Propositions, Customer experience strategy (CX), Cross Selling, Merchandising, Customer Insights, Product Demonstration, Customer Engagement, Consumer Behaviour, Brand Management, Digital Marketing
Intermediate · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking
Beginner · Course · 1 - 4 Weeks

University of Cape Town
Skills you'll gain: Design Thinking, Social Impact, Financial Inclusion, Risk Management, Business Modeling, Sustainable Development, Innovation, Performance Measurement, Resource Management, Stakeholder Engagement, Strategic Partnership, Entrepreneurial Finance, Finance, Due Diligence, Case Studies
Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Target Audience, Constructive Feedback
Mixed · Course · 1 - 3 Months