Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Content Marketing, Social Media, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

The Museum of Modern Art
Skills you'll gain: Performing Arts, Art History, Electronic Media, Aesthetics, Creativity, Design, Liberal Arts, Content Creation, Multimedia, Photo/Video Production and Technology, Social Justice
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Management, Social Media, Social Media Marketing, Professional Networking, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Campaign Management, Target Audience, Social Media Campaigns, Market Research, User Research, Performance Metric, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Content Creation, Social Media Content, Drive Engagement, Social Media Marketing, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Starweaver
Skills you'll gain: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Advertising Campaigns, Account Management, Advertising, Social Media Management, Digital Advertising, User Accounts, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Advanced Analytics, Data-Driven Decision-Making, Predictive Modeling, AI Enablement, Marketing Strategies, Emerging Technologies, Revenue Management, Loyalty Programs, Brand Marketing, Digital Media Strategy, Media Strategy, Digital Transformation, Drive Engagement, Media Planning, Media Relations, Price Negotiation
Beginner · Course · 1 - 4 Weeks

University of Alberta
Skills you'll gain: Art History, Storytelling, Cultural Diversity, Social Justice, Intercultural Competence, Socioeconomics, Sociology, World History, Social Sciences, Land Management, Governance
Mixed · Course · 1 - 3 Months