Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of California, Davis
Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Mathematics Education, Education Software and Technology, Simulations, Pedagogy, Digital pedagogy, Design Reviews, Lesson Planning, Simulation and Simulation Software, Survey Creation, Interactive Design, Web Content Accessibility Guidelines, Design Thinking, Science and Research, User Feedback, Chemistry, Research, Experimentation, Physics, Technical Support, Biology
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Content Creation, Facebook, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Account Management
Beginner · Guided Project · Less Than 2 Hours

Erasmus University Rotterdam
Skills you'll gain: Empathy, Collaboration, Organizational Leadership, Initiative and Leadership, Sustainable Systems, Governance, Corporate Sustainability
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Developing Training Materials, Educational Materials, Needs Assessment, Goal Setting, Virtual Environment, Instructional Design, Organizational Skills, Content Management, Planning, Digital pedagogy
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Automation, Interactive Learning, Economics, Policy, and Social Studies, Electric Power Systems, Augmented and Virtual Reality (AR/VR), Transportation Operations, Policy Analysis, Emerging Technologies, Sustainable Technologies, Health Equity, Social Impact, Environmental Issue, Socioeconomics, Sustainable Development, Climate Change Mitigation, Safety and Security
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Strategic Communication, Marketing Communications, Brand Strategy, Storytelling, Social Media, Communication Strategies, Branding, Writing
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Learning Management Systems, Digital pedagogy, Student Engagement, Driving engagement, Web Content Accessibility Guidelines, Education Software and Technology
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Video Editing, Social Media, Photography, Photo Editing, Branding, Brand Awareness, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Banco Interamericano de Desarrollo
Skills you'll gain: Risk Analysis, Project Finance, Risk Management, Project Design, Policy Analysis, Project Management, Feasibility Studies, Strategic Partnership, Public Policies, Financial Analysis, Fiscal Management, Climate Change Adaptation, Regulatory Requirements, Case Studies
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Growth Mindedness, Health And Wellness Coaching, Behavioral Health, Positive Behavior Support, Goal Setting, Resilience, Cognitive Behavioral Therapy, Psychology, Social Skills, Mindfulness
Mixed · Course · 1 - 3 Months