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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Microsoft

    Ethical Selling and Market Adaptation

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    Intellectual Property Law

    Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning

    4.8
    Rating, 4.8 out of 5 stars
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    1.6K reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Monitor KPIs Live Task & Time Management

    Skills you'll gain: Trend Analysis, Analysis, Project Risk Management, Project Controls, Project Performance, Risk Management, Dashboard, Key Performance Indicators (KPIs), Project Management, Continuous Monitoring, Cost Management, Timelines, Scope Management, Performance Measurement, Real Time Data, Budget Management

    Beginner · Course · 1 - 4 Weeks

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    T

    The Hong Kong University of Science and Technology

    AI Code Generation for Everyone

    Skills you'll gain: Prompt Engineering, Vibe coding, HTML and CSS, Generative AI, Web Development, Python Programming, Data Analysis, Artificial Intelligence, Data Science, Program Development, Simulations, Debugging

    Beginner · Course · 1 - 3 Months

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    E

    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, Brainstorming, Process Development, Design Thinking, Organizational Leadership, Product Development, Diversity and Inclusion, Product Lifecycle Management, Team Management, Business Strategy, Lean Methodologies

    4.7
    Rating, 4.7 out of 5 stars
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    2.2K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    AI-Driven Financial Planning, Forecasting, and Automation

    Skills you'll gain: Financial Forecasting, Financial Data, Variance Analysis, Financial Analysis, Budgeting, Financial Modeling, Cash Flow Forecasting, Cost Management, Supervised Learning, Financial Planning, Predictive Modeling, Risk Modeling, Data-Driven Decision-Making, Business Analytics, Risk Analysis, Credit Risk, Model Evaluation, Data Pipelines, Automation

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Analyze and Automate Splunk Reporting with Data Models

    Skills you'll gain: Splunk, Interactive Data Visualization, Data Storytelling, Pivot Tables And Charts, Data Presentation, Dashboard, Ad Hoc Reporting, Data Modeling, Data Visualization Software, Performance Tuning

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    AI in Education: Adaptive Learning & Personalized Pathways

    Intermediate · Course · 1 - 4 Weeks

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    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
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    5.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    C

    Coursera

    Start Neural Networks Advanced Model Architectures

    Skills you'll gain: Model Evaluation, Keras (Neural Network Library), Technical Documentation, Artificial Neural Networks, PyTorch (Machine Learning Library), Deep Learning, Data Analysis, Applied Machine Learning, Network Architecture, Supervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    C

    Coursera

    Market Analysis and Trend Forecasting with Data

    Beginner · Course · 1 - 4 Weeks

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    A

    Alex Genadinik

    How To Get A Book Deal From A Publisher To Be Sold In Stores

    Skills you'll gain: Business Planning, Fundraising, Marketing Planning, Negotiation, Case Studies, Branding, Editing, Market Analysis

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Ethical Selling and Market Adaptation: Microsoft
  • Intellectual Property Law: University of Pennsylvania
  • Monitor KPIs Live Task & Time Management: Coursera
  • AI Code Generation for Everyone: The Hong Kong University of Science and Technology
  • Innovation Management: Erasmus University Rotterdam
  • AI-Driven Financial Planning, Forecasting, and Automation: Coursera
  • Analyze and Automate Splunk Reporting with Data Models: EDUCBA
  • AI in Education: Adaptive Learning & Personalized Pathways: Coursera
  • Strategic Management and Innovation: Copenhagen Business School
  • Start Neural Networks Advanced Model Architectures: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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