Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising
Intermediate · Guided Project · Less Than 2 Hours
The University of Tokyo
Skills you'll gain: Climate Change Adaptation, Climate Change Mitigation, Civil Engineering, Sustainable Development, Environment, Environmental Issue, Community Development, Disaster Recovery, Land Management, Sustainable Engineering, Emerging Technologies, Simulation and Simulation Software, Predictive Modeling
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Video Editing, Canva (Software), Video Production, Marketing Materials, Content Creation, Digital Content, Motion Graphics, Animations, Multimedia, Storytelling, Typography, Branding, Drive Engagement
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Brand Management, Trend Analysis, Content Strategy, Sustainability Reporting, Augmented Reality, New Product Development, Marketing Strategy and Techniques, Innovation, Digital Transformation, Game Theory, People Analytics, Metadata Management, Digital Design, Open Source Technology, 3D Modeling, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Politecnico di Milano
Skills you'll gain: Developing Training Materials, Educational Materials, Classroom Management, Course Development, Teaching, Instructional Design, Instructional Strategies, Innovation, Pedagogy, Student Engagement, Resource Utilization, Network Planning And Design
Beginner · Course · 1 - 4 Weeks
Universidad de Chile
Skills you'll gain: Education and Training, Leadership, Initiative and Leadership, Adaptability, Professional Development, Collaboration, Community Development, Sustainable Systems
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Advertising, Content Creation, Resource Management, Social Media Management, Social Media, Marketing, Social Media Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Quality Assessment, Program Implementation, Blockchain, Verification And Validation, Workforce Development, Adult Education, Training and Development, Innovation, Training Programs, Employee Training, Digital Assets, Program Evaluation
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Survey Creation, Data Collection, Statistical Analysis, Data Analysis Software, Interviewing Skills, Surveys, Research Design, STATA (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming
Beginner · Specialization · 3 - 6 Months

Universidades Anáhuac
Skills you'll gain: Conflict Management, Coaching, Train The Trainer, Dealing With Ambiguity, Adaptability, Journals, Learning Strategies, Personal Development, Lifelong Learning, Leadership, Motivational Skills, Productivity, Emotional Intelligence, Culture, Self-Awareness, Goal Setting
Mixed · Course · 1 - 3 Months

Sapienza University of Rome
Skills you'll gain: Financial Policy, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Data Analysis, Economics, Fiscal Management, Policty Analysis, Research, and Development, Financial Management, Quantitative Research, Public Administration, Behavioral Economics, Balance Sheet, International Relations, Data Import/Export
Intermediate · Course · 1 - 3 Months