Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Drive Engagement, Target Audience, Business Marketing, Customer Engagement, User Accounts
Beginner · Course · 1 - 4 Weeks

University of Cambridge
Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Medical Privacy, Biotechnology, Regulation and Legal Compliance, Legal Research, Life Sciences, Healthcare Ethics, Emerging Technologies
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Education Software and Technology, Digital pedagogy
Beginner · Guided Project · Less Than 2 Hours

Banco Interamericano de Desarrollo
Skills you'll gain: Digital Transformation, Talent Management, Business Transformation, Technology Strategies, Cybersecurity, Project Design, Policy Development, Public Administration, Service Design, Governance, Program Evaluation, Strategic Planning, Process Improvement, Data Management, Process Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media Management, Social Media, Content Creation, Social Media Marketing, Content Performance Analysis, Social Media Strategy, Social Media Campaigns, Content Management, Instagram, Drive Engagement, Digital Media Strategy, Content Strategy, Facebook, Brand Management, Customer Engagement
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Sustainable Development, Social Sciences, Social Justice, Political Sciences, International Relations, Governance, Innovation, Sociology, Policy Analysis, Cultural Diversity, Economics, Case Studies
Build toward a degree
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Student Engagement, Teaching, Empowerment, Instructional Strategies, Writing, Mentorship, Case Studies, Literacy, Constructive Feedback
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Automation, Stakeholder Analysis, Socioeconomics, Environmental Science, Electrical Systems, Economics, Policy, and Social Studies, Emerging Technologies, Technology Roadmaps, Sustainable Technologies, Policy Analysis, Transportation Operations, Social Sciences, Electric Power Systems, Environment, Energy and Utilities, Sustainable Development, Information Privacy, Safety Assurance
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Advertising Campaigns, Marketing Budgets, Advertising, Social Media Management, Social Media, Budget Management, Social Media Marketing, Digital Advertising, Social Media Campaigns
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Social Media Content, Social Media, Multimedia, Marketing Design, Content Creation, Graphic and Visual Design, Animations, Editing, Marketing, Presentations
Beginner · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Education Software and Technology, Supervised Learning, Machine Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Learning Management Systems, Digital pedagogy, Artificial Intelligence, AI Enablement, Data Mining, Learning Theory, Human Computer Interaction, Natural Language Processing
Beginner · Course · 1 - 4 Weeks