Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Project Closure, Machine Learning Algorithms, Business Strategy, Risk Management, Social Determinants Of Health, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: ChatGPT, Market Research, Marketing, Prompt Engineering, Language Interpretation, Translation, and Studies, Generative AI, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Cybersecurity, Cyber Security Policies, Cyber Risk, Cyber Attacks, Cyber Governance, Cyber Security Strategy, Security Management, Infrastructure Security, Data Security, Threat Modeling, Computer Security, Security Awareness, Risk Management, Enterprise Security, Vulnerability, Governance, General Networking, Public Safety and National Security, Threat Detection, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months

AI CERTs
Skills you'll gain: Generative AI Agents, Agentic systems, Game Design, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Video Game Development, Animation and Game Design, Generative AI, Game Theory, Design, Design and Product
Intermediate · Course · 1 - 3 Months

Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Innovation, Organizational Structure, Competitive Analysis, Business Strategy, Organizational Strategy, Business Strategies, Research, Strategic Thinking, Business Research, Case Studies, Presentations
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Business Analytics, Persona Development, Stakeholder Communications, Customer Insights, Analytics, Presentations, Quantitative Research
Intermediate · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Sales Presentations, Meeting Facilitation, Business Writing, English Language, Negotiation, Active Listening, Business Correspondence, Selling Techniques, Business Communication, Employee Coaching, Brainstorming, Promotional Materials, Presentations, Business Marketing, Vocabulary, Marketing, Concision, Business Management, Forecasting, Management Reporting
Intermediate · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Corporate Communications, Media Relations, Corporate Sustainability, Business Ethics, Persuasive Communication, Branding, Professional Networking, Research, Stakeholder Engagement
Beginner · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: AI Product Strategy, Business Strategy, Artificial Intelligence, Data Ethics, Responsible AI, Data Science, Machine Learning, Artificial Neural Networks, Deep Learning
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production
Build toward a degree
Beginner · Course · 1 - 3 Months

California Institute of the Arts
Skills you'll gain: Graphic Design, Graphic and Visual Design, Art History, Design, Logo Design, Design Strategies, Visual Design, Typography, Branding, Design Elements And Principles, Advertising, Aesthetics, Brand Marketing, Creativity, Culture
Beginner · Course · 1 - 4 Weeks
Johns Hopkins University
Skills you'll gain: Data Quality, Exploratory Data Analysis, Employee Onboarding, Data Management, Statistical Reporting, Team Motivation, Technical Communication, Data Analysis, Data Presentation, Project Management, Interviewing Skills, Data Science, Data-Driven Decision-Making, Data Strategy, Organizational Leadership, Team Management, Workflow Management, Analytical Skills, Leadership, Communication
Beginner · Specialization · 1 - 3 Months