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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


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    Logical Operations

    Effective Interpersonal Communication for Business

    Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    Universiteit Leiden

    International Law in Action: the Arbitration of International Disputes

    Skills you'll gain: Arbitration, Diplomacy, Legal Strategy, International Relations, Conflict Management, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Coursera

    Build a social media presence for your business using Canva

    Skills you'll gain: Target Audience, Content Creation, Social Media Content, Social Media, Content Strategy, Marketing Materials, Social Media Marketing, Social Media Strategy, Graphic Design, Marketing Design, Branding

    4.6
    Rating, 4.6 out of 5 stars
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    80 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    C

    Coursera

    Harnessing AI for Business Impact

    Skills you'll gain: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Organizational Strategy, OpenAI API, Strategic Leadership, Market Research, Trend Analysis, OpenAI, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Artificial Intelligence, Data Ethics, Team Management, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    360 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    How to increase engagement to Instagram Business profile

    Skills you'll gain: Instagram, Target Market, Social Media Marketing, Social Media, Customer Engagement, Brand Strategy, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business

    3
    Rating, 3 out of 5 stars
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    71 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Meta

    Principles of UX/UI Design

    Skills you'll gain: User Research, Usability Testing, Persona (User Experience), Interaction Design, User Experience Design, User Interface (UI), User Experience, Design Research, Usability, User Centered Design, User Interface (UI) Design, Figma (Design Software), Design Elements And Principles, Wireframing, Web Design, UI Components, Prototyping, Front-End Web Development

    4.6
    Rating, 4.6 out of 5 stars
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    1.1K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting

    4.2
    Rating, 4.2 out of 5 stars
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    30 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    ¿Cómo construir mi modelo de negocio?

    Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation

    4.8
    Rating, 4.8 out of 5 stars
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    434 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Initiative and Leadership, Target Market, Business Strategy, Value Propositions

    4.4
    Rating, 4.4 out of 5 stars
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    233 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Enterprise Product Management Fundamentals

    Skills you'll gain: Product Development, Product Management, Product Lifecycle Management, Product Roadmaps, Market Research, Microsoft 365, Product Requirements, AI Product Strategy, Cross-Functional Collaboration, Project Management Institute (PMI) Methodology, Product Strategy, Compliance Management, Competitive Analysis, Enterprise Security, Agile Methodology, Market Data, Stakeholder Management, Prioritization

    4.6
    Rating, 4.6 out of 5 stars
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    262 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    C

    Coursera

    Agentic AI Content for Practitioners: Software

    Skills you'll gain: LangChain, Agentic Workflows, CI/CD, LangGraph, AI Orchestration, AI Workflows, Model Deployment, Continuous Integration, DevOps, Continuous Deployment, Generative AI Agents, Application Deployment, AI Enablement, Cloud Deployment, Test Automation, AI Product Strategy, Program Development, Microsoft Copilot, Maintainability, Agentic systems

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Effective Interpersonal Communication for Business: Logical Operations
  • Fundamentals of Customer Acquisition Management: Coursera
  • International Law in Action: the Arbitration of International Disputes: Universiteit Leiden
  • Build a social media presence for your business using Canva: Coursera
  • Harnessing AI for Business Impact: Coursera
  • How to increase engagement to Instagram Business profile: Coursera
  • Principles of UX/UI Design: Meta
  • Generative AI for Sales: Coursera
  • ¿Cómo construir mi modelo de negocio?: Universidad de los Andes
  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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