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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
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    U

    University of Arizona

    Astrobiology: Exploring Other Worlds

    Skills you'll gain: Biology, Life Sciences, Chemistry, Physical Science, General Science and Research, Research, Environment, Environmental Science, Scientific Methods, Microbiology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    521 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    724 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    U

    University of Colorado Boulder

    Designing Effective Science Communication

    Skills you'll gain: Oral Expression, Human Learning, Education Software and Technology, Technical Communication, Education and Training, Writing, Community Outreach, Learning Theory, Research, Technical Writing, Learning Management Systems, Scientific Methods, Media and Communications, Science and Research, Persuasive Communication, Program Evaluation, Interviewing Skills, Photography, Infographics, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    GIS Data Acquisition and Map Design

    Skills you'll gain: Geographic Information Systems, Geospatial Mapping, Data Mapping, Spatial Data Analysis, Data Visualization, Metadata Management, Quantitative Research, Spatial Analysis, Typography, Data Manipulation, Data Modeling, Design Elements And Principles, Data Import/Export

    4.9
    Rating, 4.9 out of 5 stars
    ·
    719 reviews

    Beginner · Course · 1 - 3 Months

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    U

    Universidad Nacional Autónoma de México

    Periodismo digital y combate a las fake news

    Skills you'll gain: Journalism, Research, Investigation, Media and Communications, digital literacy, Writing, Interviewing Skills, Community Outreach, Cybersecurity, Storytelling, Ethical Standards And Conduct, Diversity Awareness, Editing

    4.9
    Rating, 4.9 out of 5 stars
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    668 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Subsistence Marketplaces

    Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence

    4.4
    Rating, 4.4 out of 5 stars
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    25 reviews

    Beginner · Course · 1 - 3 Months

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    U

    Universiteit Leiden

    Introduction to Comparative Indo-European Linguistics

    Skills you'll gain: Ancient History, Culture, Language Learning, Anthropology, Social Studies, Multilingualism, Literacy, Research, Research Methodologies

    4.6
    Rating, 4.6 out of 5 stars
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    100 reviews

    Intermediate · Course · 1 - 3 Months

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    N

    National Taiwan University

    用 Python 做商管程式設計(一)(Programming for Business Computing in Python (1))

    Skills you'll gain: Information Systems, Information Management, Business Logic, Data Structures, Transportation Operations, Information Technology, Production Planning, Operations Management, Business Operations, Inventory Control, Logistics, Algorithms, Computer Programming, Python Programming, Decision Making, Software Installation

    4.9
    Rating, 4.9 out of 5 stars
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    898 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Why Business? What is the Role of Business in a Just and Humane Society

    Skills you'll gain: Business Ethics, Market Dynamics, Economics, Socioeconomics, Supply And Demand, Business, Corporate Sustainability, Social Impact, Public Policies

    4.9
    Rating, 4.9 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    The Economics of Health Care Delivery

    Skills you'll gain: Managed Care, Health Systems, Health Care Administration, Health Care Procedure and Regulation, Health Care, Value-Based Care, Medicaid, Insurance, Health Policy, Medicare, Economics, Behavioral Economics, Supply And Demand, Market Dynamics, Long Term Care, Payment Systems, Hospice

    4.8
    Rating, 4.8 out of 5 stars
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    697 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Introduction to Recommender Systems: Non-Personalized and Content-Based

    Skills you'll gain: Taxonomy, Spreadsheet Software, Machine Learning, Predictive Analytics, Microsoft Excel, Persona Development, Information Architecture, Text Mining, Descriptive Statistics, Algorithms, Computer Programming, Java Programming

    4.4
    Rating, 4.4 out of 5 stars
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    658 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Business Entry Strategies

    Skills you'll gain: Global Marketing, Export Control, International Finance, Mergers & Acquisitions, Risk Management, Business Development, Market Analysis, Franchising, Target Market, Cultural Sensitivity, Business Strategy, Intellectual Property

    4.8
    Rating, 4.8 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Astrobiology: Exploring Other Worlds: University of Arizona
  • Create a Google Ads Search Campaign: Coursera
  • Designing Effective Science Communication: University of Colorado Boulder
  • GIS Data Acquisition and Map Design: University of Toronto
  • Periodismo digital y combate a las fake news: Universidad Nacional Autónoma de México
  • Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Introduction to Comparative Indo-European Linguistics: Universiteit Leiden
  • 用 Python 做商管程式設計(一)(Programming for Business Computing in Python (1)): National Taiwan University
  • Why Business? What is the Role of Business in a Just and Humane Society: The University of Notre Dame
  • The Economics of Health Care Delivery: University of Pennsylvania

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